Most Advanced Technology award for Mitsubishi i Car
The “i” mini passenger car from Japanese automaker Mitsubishi Motors Corporation has won the “Most Advanced Technology” Special Achievement Award announced by the Car of the Year Japan‘s Executive Committee. The “i” is the first mini passenger car which has received this honor. It was 10 years after “Galant/Legnum” was declared Car of the Year Japan 1996-1997, Mitsubishi Motors heritage has received this recognition for “i” mini car .
The minicar, “i” was developed as an innovative Premium Small Car ushering in a new age. It successfully overcomes the tradeoffs normally associated with the mini car category: design versus comfortable interior space; comfortable interior space versus impact safety. Mitsubishi Motors has been able to conquer these challenges by developing a new and leading edge “rear-midship layout” that mounts the engine forward of the rear axle line permitting three new “innovations” within the category’s space constraints: futuristic and uptown styling; agile handling and a comfortable ride; and excellent multi-directional impact safety. Mitsubishi received the prestigious award for this highly original exterior and interior design, which is delivered by the ingenious platform.

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Posted November 23, 2006
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